While my business is under construction I would engage in networking events. preferably ones that I organize. These opportunities to meet people personally who are interested are great for starting business relationships and of course making impressions. Who do I invite? Local museum & archive directors, cultural promoters, historical families of artists, local businessmen and few selected people. This is where I am at an advantage because I’ve played violin for a museum director, I know a few cultural promoters and I was apprentice to artists once. You’d also find business people at golf courses and usually get invited to play the next day with them.
Feature & Promotional Events
-seasonal parties (Christmas, Valentine, masquerade)
-other party hosting
-not to forget gratuity events for employees
-Ask local stores to
-Distribute flyers that contain incentives. (Or do it Japanese style with tissues because that’ll be interesting for the locals)
-Ask friends and family to spread the business info.
-Get published on the local paper.
Other probably unusual strategies
Because the city is home to the largest university in Region III and to other several universities and schools…….
-Set up a booth and offer students to listen/read your business info for 10 php of mobile credit (yes that amount is something to a Filipino student 20 jpy).
-Collaborate with schools. Advertise in exchange of accepting OJT students and/ employment after graduation.
-Offer dining etiquette learning experience.
-Advertise at the airport, travel agencies, museums.
-Offer pick up/ shuttle service to those who make reservations if they prefer.
Category: Personal Finance